Bovee & Thill Business Communication Blog
Insights and commentary from the authors of the world’s
leading business communication textbooks

Subscribe

Enter your Email:

Suggestion Box

Please send us your suggestions for improving our textbooks and supplementary materials. We’d be grateful for your feedback.

Bovée & Thill Mobile App

clear

This Twitter exercise can help students students grasp the value of the communication course and practice writing tight, focused messages at the same time.

Have them write four messages of no more than 140 characters each to persuade other college students to take the business communication course. They should think of the first message as the “headline” of an advertisement that makes a bold promise regarding the value that this course offers every aspiring business professional. The next three messages should be support points that provide evidence to back up the promise made in the first message.

As they think about ways to promote the course to other students, your students will have the opportunity to think through what you've shared with them in class so far about the value of the course and to visualize themselves putting their new skills to work.

If you prefer not to use Twitter for this, students can submit their messages using any medium you choose.