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Archive for the 'Resources for Instructors' Category

GamesRadarOne of the most effective business uses of Twitter is as a "headline-announcement service," alerting readers to new blog posts, new pieces in online magazines, and other fresh content. However, writing effective Twitter teasers for any given target audience is a bit of an artform. The videogame review site GamesRadar.com does a good job of this, enticing game fans with cheeky and provocative prompts.

Here's an annotated snapshot of the company's Twitter account with several examples: Bovee and Thill blog – Hall of Fame – GamesRadar on Twitter

This post offers an overview of teasers and the other compositional modes that students should be comfortable with when writing for electronic media. The post also includes a link to a new video on the Bovée-Thill YouTube Channel that explores these modes.



The ability to explain complex topics in clear terms is one of the most important skills a business communicator can have. This example from the Creative Commons website, explaining three levels of content licensing, demonstrates the power of plain language.

Bovee and Thill blog – Hall of Fame – Creative Commons website



As the new term gets under way, we invite you to use all the free Bovée and Thill resources now available online.

Media Curation Services

Bovée & Thill’s Online Magazines for Business Communication on Scoop.it collect useful and interesting media items in a variety of subject areas:

Videos and Presentations

The Bovée & Thill's YouTube Channel offers videos with advice on teaching the new elements of business communication.

We also offer a variety of videos and PowerPoint presentations on SlideShare.

You'll find more than 500 infographics, videos, articles, podcasts, and PowerPoints on Pinterest.

For a visual display of trending tweets from Bovee & Thill, go to Twylah.
 

Additional Resources

Vital Bookmarks for Teaching a Business Communication Course
The Ultimate Guide to Resources for Business Communication Instructors

See Bovee and Thill on Instagram (#boveeandthill)
 

Interactive Tests for Instructors

Can Your Business Communication Textbook Pass This Google Test?
Can Your Business Communicaction Textbook Pass This Simple Technology Test?

 

Instructor Communities

Connect with academic and industry peers from around the world in these Bovée & Thill online communities:

Custom Web Search Tool

Web Search, a search tool, developed by Bovée and Thill, preformats more than 325 types of searches using the web’s most powerful search engines, making it easy to find teaching resources in specific media formats.

The links along the left side of the screen provide direct access to many of these resources as well, along with other items of potential interest to instructors. If you have any questions or suggestions, please be sure to leave a note in the comments.
 

Bovee & Thill Resources for Adopters Only

Teaching Business Communication Using Screencasts about Facebook, Twitter, and LinkedIn

Helping Students Adapt Their Writing Skills to Wiki Collaboration with the Bovee and Thill Wiki

(Registration is required for the sites listed below. Registering once on either site gives you full access to both of these sites. To register, click "Register" in the upper right-hand side of the navigation bar on the homepage of either site.)

Daily business communication news

Our daily news service, Business Communication Headline News, provides carefully selected items of interest for instructors. 

Content updating service

The unique Real-Time Updates content-updating service offers a wealth of material we have personally selected for instructors and students, sorted by media type and textbook chapter.

 

 

Image credit: sholeh!!



Infographics have multiplied across the Internet in the past couple of years as web publishers look for creative ways to attract readers. These eye-catching graphics can also serve as a great teaching tool to discuss the fundamentals of effective business communication. Have students review one or more infographics and analyze them according to these criteria:

  • Do they have enough audience-centered appeal to be noticed amid all the clutter online?
  • Do they provide practical information?
  • Do they give facts rather than vague impressions?
  • Do they present information in a concise, efficient manner?
  • Can readers grasp a unified idea rather than a collection of discrete data points?
  • Is visual design used with purpose, in a way that enhances understanding (rather than simply decorating the document)?
  • Is an infographic the best choice for communicating this particular information?

The graphic design firm Column Five offers dozens of examples of the infographics it has designed for clients. Here are six in particular that have a business focus appropriate for class discussion:

If you use infographics for class discussions, please share your experiences.

 

Image: Column Five



Identifying the key words and hot-button issues in a profession or an industry can be a challenge for students working on employment-related communication, particularly for younger students with limited work experience.

Glassdoor is a free community-participation website that encourages employees and job seekers to post salary information, reviews of their jobs and employers, and information about their interviewing experiences, including the specific questions they were asked. The interview information a valuable resource on its own, of course, but it also gives students an inside view of the language used in a particular company, profession, or industry. Students can search through this information for key words to use in their résumés, application letters, and other employment communications. Plus, these reports can reveal the issues that are on the minds of company recruiters—insights that students can use to make their communication efforts more audience focused.



Newsfeeds from blogs and other online publishers can be a great way to stay on top of developments in any field. However, anyone who has signed up for more than a few RSS feeds has probably experienced the "firehose effect" of getting so many feeds so quickly that it becomes impossible to stay on top of them. Moreover, when a highly active publisher feeds every new article, from the essential to the trivial, the reader is left to sort it all out every day.

An intriguing alternative to newsfeeds is media curation, in which someone with expertise or interest in a particular field collects and republishes material on a particular topic. Business Communication Headline News, for instance, was one of the earliest examples of media curation in the field of business communication.

The latest curation tools, such as Scoop.it, make it easy to assemble attractive online magazines or portfolios on specific topics. To see these tools in action, check out Bovee & Thill's Online Magazines for Business Communication:

  • Business Communication 2.0: Social Media and Electronic Communication
  • Teaching Visual Communication
  • Teaching a Modern Business Communication Course
  • Teaching Business Communication and Employment
  • Teaching Business Communication and Workplace Issues
  • Teaching Business Communication and Interpersonal Communication

And on the right side of our Scoop.it home page, you can see the many curated magazines that we follow as well.

Curation promises to bring the power of community and shared expertise to a lot of different fields, and we're excited to see how it will shape business communication.

See media curation video.



These PowerPoint slides offer annotated examples from three companies making effective use of social media tools to develop customer relationships:

  • Biznik
  • Segway
  • Lie-Nielsen Toolworks

 

You can download the PowerPoint file from the link below.



Hard to believe fall is upon us! We hope you had a relaxing and productive summer. We'd like to start off the new season with a brief reminder of the free online resources we have available to help business communication instructors and students, including the many resources available exclusively for adopters of Bovée & Thill texts.

Business Communication Headline News

Business Communication Headline News delivers late-breaking news stories, interesting blog posts from a variety of communication professionals, and other information you can use to enhance lectures and class discussions. You can also follow BCHN on Twitter (@buscommnews) and Facebook.

Real-Time Updates

Bovée & Thill’s Real-Time Updates service offers a wealth of material we have personally selected for instructors and students, sorted by media type and textbook chapter.

Business Communication Communities on Facebook and LinkedIn

Connect with business communication instructors and professionals from around the world in the Bovée & Thill online communities on Facebook and LinkedIn:

Bovée & Thill YouTube channel

The new Bovée & Thill channel on YouTube offers videos with advice on teaching the new elements of business communication.

Bovée & Thill's Web Search

This powerful metasearch system developed by Bovée and Thill lets you quickly access more than 325 search engines. The tool uses a simple and intuitive interface engineered to help business communication instructors and students find precisely what they want, whether it’s PowerPoint files, PDF files, Microsoft Word documents, Excel files, videos, or podcasts.

Website Registration

You'll notice that instructors and students are now asked to register for Real-Time Updates and Business Communication Headline News. We implemented this change to preserve the integrity of these resources as unique benefits for adopters of Bovée & Thill textbooks. Registering gives you full access to the entire Business Communication Network, including the Learn More media items highlighted in the texts, downloadable student assignments, and more. During registration, instructors are asked to enter a special one-time password that you can retrieve from the publisher's website (instructions for doing so are provided on the registration screen). After registration, you and your students can log in simply by entering the email address and personal password you provided at registration. Note that registration is not required for this blog or for Bovée & Thill's Web Search.

If you experience any challenges in registering, contact us at cbovee@businesscommunicationblog.com.

Again, we wish you and your students a successful fall term. If we can answer any questions or entertain any suggestions, please feel free to leave a comment.

Court Bovée and John Thill

p.s. You may encounter temporary availability issues with some of the Real-Time Updates media items. We're "recovering" from a system upgrade and are working hard to restore all of these.



Situations that involve negative news are sometimes opportunities in disguise. After Toyota had issued several vehicle recalls and been subjected to quite a bit of media scrutiny regarding product quality, the company’s chief quality officer took the opportunity to discuss the meaning of a product recall and explain how Toyota was responding to the situation.We've annotated a copy of the news release that you can download from SlideShare or from the link below.



A few readers have reported difficulties with downloading the classroom slides that accompany some of our blog posts. For your convenience, all the slides are now available on SlideShare at http://www.slideshare.net/Bovee.