Category Archives: Media Skills

Media Skills: Five Tips for Using Communication Technology Effectively in Business Communication

This is the fifth post in a new series in which we explore a variety of essential skills for using digital, social, and visual media. We’ll present the information in ways that you can share directly with your students, and we hope this information will enhance your lectures and class discussions. Technology brings a wide […]

Media Skills: Writing Promotional Messages for Social Media

This is the fourth post in a new series in which we explore a variety of essential skills for using digital, social, and visual media. We’ll present the information in ways that you can share directly with your students, and we hope this information will enhance your lectures and class discussions. The AIDA model (Attention, […]

Media Skills: The Email Subject Line: Persuading People to Open Your Messages

This is the third post in a new series in which we explore a variety of essential skills for using digital, social, and visual media. We’ll present the information in ways that you can share directly with your students, and we hope this information will enhance your lectures and class discussions. The email subject line may […]

Media Skills: Four Content Strategies for Business Social Networking

This is the second post in a new series in which we explore a variety of essential skills for using digital, social, and visual media. We’ll present the information in ways that you can share directly with your students, and we hope this information will enhance your lectures and class discussions. One of the most […]