Author Archives: Court Bovee

Cardi B, Kim K, and the Price of Poor Disclosure: A Business Communication Lesson

ANSWERS: Here's a breakdown of the questions and how to approach answers, considering some ethical complexities involved: Question 1: Does pairing health-focused products with popular influencers create a false sense of scientific legitimacy or medical endorsement? Yes, it often can. Many influencers don't have qualifications in health, nutrition, or medicine. Their popularity arises from other […]