Emotional storytelling is a compelling tool that can transform the way business communication is taught. By connecting on a deeper level with students, instructors can make their lessons more memorable and impactful. Here’s how emotional storytelling can be effectively integrated into the curriculum to enhance the learning experience. Why Emotional Storytelling Matters Emotional storytelling […]
Author Archives: Court Bovee
Revolutionize Your Teaching: The Power of Industry Immersion in Business Communication
In today's dynamic business environment, it's crucial to ensure that business communication education remains practical and relevant. The "Industry Immersion" approach offers a comprehensive solution to bridge the gap between theoretical concepts and real-world applications. Here are 15 strategies to implement this approach effectively: 1. Case studies from real companies: Analyze actual business communication […]
From Dribbles to Deals: LeBron James’ Playbook for Business Communication
LeBron James, a name synonymous with basketball excellence, has become a global icon whose influence extends far beyond the court. His journey from a young prodigy to an international superstar offers a masterclass in business communication. This article explores how James' career intersects with key principles of business communication, providing valuable insights for professionals across […]
From Viral to Vital: How TikTok Is Transforming Business Communication
TikTok, with its explosive growth and engaged user base, has emerged as a powerful platform for business communication. With over 1 billion active users worldwide, predominantly Gen Z and Millennials, TikTok offers unique opportunities for businesses to connect with audiences in creative and authentic ways. Key Strategies for Business Communicators 1. Brand Storytelling and Thought Leadership […]
The Neuroscience of Business Communication: A Guide to Unlocking the Brain’s Potential
Effective communication is the lifeblood of any successful business. In today's fast-paced world, understanding how our brains process information is crucial for crafting compelling messages, influencing decisions, and fostering productive relationships. Neuroscience, the study of the brain and nervous system, offers valuable insights into how we can optimize communication strategies to achieve these goals. […]
Revitalizing Your Business Communication Course: A Modern Makeover
In today's fast-paced business world, staying current is not just beneficial—it's essential. As business communication instructors, we face a unique challenge: how do we ensure our curriculum remains relevant in an ever-changing landscape? Let's explore how to transform your course from outdated to cutting-edge, keeping your students engaged and prepared for the modern workplace and […]
The $1 Million Tweet: A Cautionary Tale for Business Communication Students
You're teaching the next generation of business professionals how to leverage social media for success. But amidst the excitement of connecting with customers and building brand awareness, it's crucial to remind students about the potential pitfalls of careless clicking. This article examines some of the most costly social media blunders in business history, providing concrete […]
Taylor Swift: A Masterclass in Business Communication and Strategy
Taylor Swift, one of the most influential artists of our time, is not just a musical icon but also a savvy businesswoman. Her ability to navigate the complex world of business communication has played a crucial role in her success. From leveraging social media to masterful brand management, Swift's approach to business offers valuable lessons […]
Martha Stewart’s Blueprint for Success: The Power of Clear and Effective Communication
Clear and effective communication is vital in both personal and professional contexts. It ensures that messages are understood as intended, reducing the potential for misunderstandings and errors. Clear communication promotes transparency, builds trust, and fosters stronger relationships. In the business world, it can enhance teamwork, boost productivity, and drive success by ensuring everyone is on […]
Unlock Your Students’ Potential: Why Storytelling Is the Hidden Gem of Business Communication
"The best stories are those that create worlds, evoke emotions, and leave the audience changed." –Film director and producer, Steven Spielberg. Storytelling is a powerful and essential skill for business communication instructors to teach their students, as it can significantly enhance their ability to connect with audiences, convey complex ideas, and drive action in professional […]