Category Archives: Resources for Instructors

Unlocking Creativity: How AI Image Generation Is Transforming Business Communication

Artificial Intelligence (AI) has rapidly transformed various industries, and business communication education is no exception. One of the most intriguing advancements in AI is its ability to generate images from text. While this technology might seem more suited to creative fields like design and marketing, it holds significant potential for business communication. This article explores how […]

Five Traits of Excellent Business Communication Instructors: Insights from Three Decades of Observation

Imagine a world where a single miscommunication could cost a company millions. This isn't a hypothetical scenario; it's the reality faced by businesses every day. In this high-stakes environment, the role of business communication instructors has never been more crucial. After observing over dozens of business communication instructors for over three decade, I've identified five key […]

Turning Negative Student Feedback into a Path to Excellence: A Guide for Business Communication Instructors

 In today's competitive academic landscape, student evaluations significantly impact an instructor's career. Negative evaluations can jeopardize job security, career advancement, and even departmental funding. This highlights the importance of creating a positive learning environment that enhances student satisfaction, especially in business communication, where skills are highly valued by employers. By adopting the following strategies, instructors […]

Teach Your Students the Power of Emotional Storytelling in Your Business Communication Course

  Emotional storytelling is a compelling tool that can transform the way business communication is taught. By connecting on a deeper level with students, instructors can make their lessons more memorable and impactful. Here’s how emotional storytelling can be effectively integrated into the curriculum to enhance the learning experience. Why Emotional Storytelling Matters Emotional storytelling […]

Revolutionize Your Teaching: The Power of Industry Immersion in Business Communication

  In today's dynamic business environment, it's crucial to ensure that business communication education remains practical and relevant. The "Industry Immersion" approach offers a comprehensive solution to bridge the gap between theoretical concepts and real-world applications. Here are 15 strategies to implement this approach effectively: 1. Case studies from real companies: Analyze actual business communication […]

From Dribbles to Deals: LeBron James’ Playbook for Business Communication

LeBron James, a name synonymous with basketball excellence, has become a global icon whose influence extends far beyond the court. His journey from a young prodigy to an international superstar offers a masterclass in business communication. This article explores how James' career intersects with key principles of business communication, providing valuable insights for professionals across […]

The Neuroscience of Business Communication: A Guide to Unlocking the Brain’s Potential

  Effective communication is the lifeblood of any successful business. In today's fast-paced world, understanding how our brains process information is crucial for crafting compelling messages, influencing decisions, and fostering productive relationships. Neuroscience, the study of the brain and nervous system, offers valuable insights into how we can optimize communication strategies to achieve these goals. […]

Revitalizing Your Business Communication Course: A Modern Makeover

In today's fast-paced business world, staying current is not just beneficial—it's essential. As business communication instructors, we face a unique challenge: how do we ensure our curriculum remains relevant in an ever-changing landscape? Let's explore how to transform your course from outdated to cutting-edge, keeping your students engaged and prepared for the modern workplace and […]

Taylor Swift: A Masterclass in Business Communication and Strategy

Taylor Swift, one of the most influential artists of our time, is not just a musical icon but also a savvy businesswoman. Her ability to navigate the complex world of business communication has played a crucial role in her success. From leveraging social media to masterful brand management, Swift's approach to business offers valuable lessons […]

Martha Stewart’s Blueprint for Success: The Power of Clear and Effective Communication

Clear and effective communication is vital in both personal and professional contexts. It ensures that messages are understood as intended, reducing the potential for misunderstandings and errors. Clear communication promotes transparency, builds trust, and fosters stronger relationships. In the business world, it can enhance teamwork, boost productivity, and drive success by ensuring everyone is on […]