Chapters 18-19 focus on building careers, writing résumés, and mastering interviews, emphasizing AI tools for competitive job readiness.
Part VII of Business Communication Today, 16th Edition, focuses on preparing students for successful job searches and interviews in the modern workplace. These chapters combine practical strategies with cutting-edge applications of artificial intelligence (AI), empowering students to stand out in competitive employment markets and adapt to evolving hiring technologies.
Chapter 18: Building Careers and Writing Résumés
This chapter helps students navigate the complexities of launching and managing their careers, with a strong emphasis on creating impactful résumés. AI is integrated as a transformative tool, showcasing how students can use AI-powered platforms to tailor résumés for applicant tracking systems (ATS) and optimize content for specific roles. Practical exercises guide students through leveraging AI for keyword identification, résumé formatting, and real-time feedback on tone and clarity. Examples of effective résumés provide inspiration and clarity, while MyLab activities allow instructors to reinforce key concepts through hands-on learning.
Chapter 19: Applying and Interviewing for Employment
Students learn how to navigate every stage of the interview process, from crafting application letters to succeeding in interviews and follow-up communications. AI’s role is emphasized in areas like video interview preparation, where tools provide practice scenarios and evaluate body language, tone, and responses. Students also explore how AI streamlines post-interview follow-ups and helps craft polite, professional messages. The chapter addresses current trends in AI-driven recruiting, ensuring students understand and adapt to technologies like chatbots, ATS, and virtual interview platforms.
Part VII equips instructors with a future-focused framework to teach essential career-building skills while integrating modern AI tools. This section ensures students not only develop the confidence and skills to excel in their job searches but also gain a competitive edge in leveraging AI technologies effectively. With its blend of foundational strategies and innovative tools, Business Communication Today is the ultimate guide for teaching career readiness.
Chapters 18-19 of Business Communication Today are exceptionally easy to teach from due to their practical guidance and integration of AI tools. Each chapter includes clear steps for writing résumés, preparing for interviews, and navigating modern hiring technologies, ensuring relevance for today’s students. AI-focused content demonstrates tools for tailoring résumés, practicing interviews, and crafting follow-up messages, making complex tasks approachable and efficient. MyLab enhances instruction with interactive modules, personalized assessments, and instructor resources that streamline course planning and engage students. Together, the text and MyLab provide a comprehensive, future-ready platform for teaching career readiness and professional communication.
